Terms and Conditions

Who we are

The Ad Mart (“we”, “us”) arranges advertising campaigns across third-party publications, newsletters, podcasts and social channels, and represents advertising inventory on behalf of independent publishers. These terms apply to anyone using this website and to every campaign we arrange.

Using this website

You may use this website to learn about our services, read our articles and documentation, use our tools and submit requests. You agree not to misuse the site — for example by attempting to gain unauthorised access, scraping content at scale, submitting false information or using it for any unlawful purpose.

Content on this website, including articles, documentation and templates, is provided for general information. It is not legal, financial or professional advice.

Requests and proposals

Submitting a request through our form does not create a contract and does not oblige us to provide services. A real person reviews every request. If we can help, we will send a written proposal describing the placements, the creative we will produce, the timeline and the price.

A campaign begins when you accept a proposal in writing (email is sufficient) and, where required, pay the deposit stated in it.

What we deliver

For each campaign we will:

• conduct the interview and produce the creative described in the proposal;
• book the placements described in the proposal, subject to publisher availability;
• submit all creative to you for approval before it runs;
• provide a campaign report within ten business days of the final placement.

We act as your agent when booking placements. Publishers set their own editorial and acceptance standards and may decline or modify a placement. If a booked placement becomes unavailable we will offer a comparable alternative or a proportionate refund.

Your responsibilities

You agree to:

• provide accurate information about your business, product and claims;
• respond to approval requests within the timelines in the proposal;
• hold, or obtain, the rights to any logos, images, trademarks or other material you supply;
• ensure your advertising complies with the law and with our Advertising Standards.

Delays in approval may push placement dates. We are not responsible for missed dates caused by late approvals or late materials.

Fees and payment

Prices are stated in the proposal and exclude applicable taxes unless stated otherwise. Unless the proposal says something different:

• a 50% deposit is due on acceptance and the balance is due before the first placement runs;
• invoices are payable within 14 days;
• overdue amounts may incur interest at 1.5% per month and we may pause a campaign until payment is received.

Fees for placements already booked with publishers are non-refundable once the publisher’s own cancellation deadline has passed.

Changes and cancellation

You may change or cancel a campaign by telling us in writing. Work completed to that point, and any placement fees we cannot recover from publishers, remain payable. We may cancel a campaign if you breach these terms, if a publisher declines the creative and no acceptable alternative exists, or if payment is overdue.

Ready-made purchases

Ready-made campaigns are fixed-scope products bought through our online checkout. For these purchases:

• Payment is taken in full at checkout, in Canadian dollars, through Stripe. The Ad Mart uses The Good Work Club’s Stripe account: THE GOOD WORK CLUB may appear on your card statement and receipt. The Good Work Club is the company behind The Ad Mart.
• Scope is exactly what the product page lists under “What you receive”. Anything under “Not included” — printing, postage, advertising spend, media placement, photography — is separate unless you add it as an add-on.
• Production begins when we receive your completed creative brief and the materials listed under “What we need from you”. Delivery times (“ready in N business days”) count from that point, not from payment.
• One revision — one consolidated round of reasonable copy and design changes — is included unless the product says otherwise.
• Cancellation and refunds. You may cancel for a full refund at any time before we start production. Once production has started, work completed to date is charged at our standard rates and the balance refunded. Because the work is bespoke, no refund is available once final files have been delivered, but we will fix anything that does not match the agreed scope at no charge.
• Taxes are calculated at checkout where applicable.

Intellectual property

Creative we produce for you — interview recordings, articles, artwork and copy — belongs to you once the campaign is paid in full, except for stock material licensed for the campaign and our own tools, templates and processes. Until then we grant you a licence to use it for the campaign. You grant us a licence to use your logos and materials to produce and run the campaign, and to describe the campaign as an example of our work unless you ask us not to.

Liability

We will perform our services with reasonable care and skill. To the fullest extent the law allows:

• our total liability for any claim arising from a campaign is limited to the fees you paid for that campaign;
• we are not liable for indirect or consequential loss, including lost profit or lost business;
• we are not liable for the content, availability or performance of third-party publishers, or for the results a campaign achieves.

Nothing in these terms limits liability that cannot be limited by law.

Confidentiality

Each of us will keep the other’s non-public business information confidential and use it only for the campaign. This does not apply to information that is already public, independently developed or required to be disclosed by law.

General

These terms are governed by the laws of the Province of Ontario and the federal laws of Canada applicable there, and the courts of Ontario have exclusive jurisdiction. If any part of these terms is found unenforceable the rest continues to apply. We may update these terms from time to time; the version in force when you accept a proposal governs that campaign.

Questions about these terms can be sent through our contact form.

Contact The Ad Mart